5 Social Hacks to Market Your Music

I wrote a Twitter thread a few weeks ago sharing five suggestions that artists and their teams can consider when creating content for social to market their music.

The recommendations ranged from actual filming techniques to audio best practices and more.

While the thread performed well (and hopefully shared a lot of value), I thought it was worth exploring these concepts deeper with real-life examples and tangible references to show exactly what I mean.

The below references are from emerging artists who have found success creating content on social media to support their music.

This newsletter covers:

• 5 things worth considering when creating social content to market your music

Let’s dive in ⬇️ 

While there’s certainly more variables and elements to take into account, these 5 were a few things that have been top of mind for me. For the purpose of this breakdown, social content doesn't just mean music videos - it includes anything related to marketing your music (performance content, lifestyle footage, b-roll, etc).